M&M law firm logo development

2 stages of development: I first presented the gallery at the bottom of the post, they chose this design but wanted some variations, which you see here. They chose the one at top as the final versions.

Final design tests for M&M logo.

First pass at creating a logo for a new law firm. When I do the first versions I try to make them as varied and different as possible: at this sage there is no sense doing different colors or fonts for essentially the same design. For the first pass I present a wide range, they can then choose which one is in the right direction, then we can experiment with colors and fonts on that one. This saves a lot of time and doesn’t confuse the client with too many choices.